Thursday, September 4, 2008

Media-book tie-ins

As if any more proof were needed, a couple of news stories of the past few days tell of publishing ventures that tie books and authors in with newer media. Rick Riordan, popular author of the Percy Jackson books, is starting a new nonfiction series with tie-ins to the Internet. He has outlined the series, but other authors will be writing some of the books. Librarians will want to watch how kids react. And going back to old favorites, a DVD of the 1930's book Ballet Shoes by Noel Streatfeild has been released. Her books were popular fifty years ago, but I think most libraries have found them shelf-sitters in recent years. Perhaps presenting them in TV format--taken from a BBC series--will bring the books to life again. The publishers are clearly hoping for that.

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